Style 9, the Broadside. Round 3
The approved set on the taller sheets. A poster is the one object that is naturally tall, so nothing new gets pinned on: the type grows. Portrait takes the paragraph, the band, the slug and the device a step larger and gives the stack more leading. Story sets the job label to the measure like a headline line, grows the paragraph and the band again, and gives the printer's device a full block at the foot, with the phone on its own line. The printer's phrasing is gone: the slug is the name, the credential, the phone, the firm and the county.
What to rule on. Whether the story sheet is full enough with type alone, or wants a second rule block. Pass or note by name.
Portrait, 1080 by 1350









Story, 1080 by 1920








